Articles

When we get the chance to put pen to paper we take it as an opportunity to express our views and opinions on industry topics. These words are not gospel, just our thoughts.

Why The First Visit To A Website Is Like A First Date

Let me guess, after reading the title of this blog you thought ‘there is no way that visiting a website for the first time is like a first date’. However, there are far more similarities than you may realise…

Preparation

After arranging a first date, most people will take...

Written on 30.06.11 by Heidi Robus

The Effects of Conformity on Focus Groups

Psychology has become an important aspect to consider when facilitating focus groups. Conformity, social acceptance and majority influence can all have a significant effect on the outcomes of results.

Why Focus Groups are Used

Getting a focus group (often consisting of 4 – 10...

Written on 21.06.11 by Heidi Robus

Cyborgs

Wiki: A cyborg, also known as a cybernetic organism, is a being with both biological and artificial (e.g. electronic, mechanical or robotic) parts.

I reckon they’ve arrived. In fact, I think I am one.

One thing that becomes startlingly obvious during usability tests with users of mixed...

Written on 12.08.10 by Andy Shield

Vocab

I’m frightened of bike shops.

I like cycling but I’m not obsessed with my bike. I know the basics of how it works – wheels, gears, brakes and that kind of thing, but I couldn’t tell you about every detail of its composition. Frankly, it doesn’t really interest me.

That’s...

Written on 12.08.10 by Andy Shield

Choice

You are presented with 100 blenders. You choose one to purchase. Two weeks later, you hear that the blender you’ve selected has been voted best blender of 2010! Nice feeling eh.

Alternatively, if you’d selected one of the others and found out that the best blender of 2010 was actually cheaper...

Written on 12.08.10 by Andy Shield

The Art of Project Management is Communication

People often limit Project Management to delivering a project on time and within budget but I think there is lot more involvement than that.

I personally like to think of Project Management as the vital communication in any project; communication that happens with teams, across different departments...

Written on 20.07.10 by Natalie Newton

When Search Is A Bad Idea

Ok, so when is a site search a bad idea? Well let’s consider a large content-driven website.

What can we be fairly certain of?

We know that some people have a bias towards search
We know that on a large content-driven website, users often have one aim and are committed to...

Written on 17.06.10 by Andy Shield

Smokefree Young Persons Project

Following the success of the Smokefree sites, there is a brand new website aimed at 12-24 year olds that is launching on national No Smoking Day.

The website aims so show the realities of smoking, the effects the tobacco industry has on the environment and developing countries as well as interactive...

Written on 11.03.10 by Louise O'Boyle

Our Latest NHS Site

Red Bullet has recently launched the latest NHS Smokefree site, you can see it here…

www.smokefreehertfordshire.nhs.uk

Written on 01.12.09 by Louise O'Boyle

Is My Site Infected?

I was recently sent an email that appeared to be from Google to one of my websites info@ email addresses. I was immediately very suspicious of the email and so forwarded to Google (phising@google.com)...

Written on 25.11.09 by Simon Wilson