We were asked to develop a website for a sales event around a nautical theme. It needed to excite those planning to attend the event. We designed the website in 3D and posted 3D spectacles to all potential attendees. In addition, be built a nautical-based game in Flash which launched from the home page. An extremely engaging site.
The Spreadability Factor by Andy
I listened to a superb podcast recently provided by Anna Farmery of www.theengagingbrand.com. She interviewed a couple of marketeers from the States...
What Is Brand? by Andy
We live in a world dominated by super brands, but the term “brand” is one which is often misunderstood. There is a common belief that a brand consists of a logo...